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Hello my name is Jolanda and I'm owner of by Your Amsterdam. After my study at the Art Academie Minerva I moved to Amsterdam in 1992. I worked for 12 years for creative companies and did also freelance jobs as a graphic designer


By Your Amsterdam

In 2004 I founded my own company by Your Amsterdam

First I started with a webshop with sustainable products from Sri Lanka - sustainable wooden toys made from the rubber tree. All toys where handmade and are cut from locally sourced sustainable rubber wood, by skilled craftsmen. Not only they were biodegradable, but built to last for generations.


Gouden Boekjes

I have a passion for books, especially child books. I adore 'vintage' illustrations and stories from authors from the little golden books. That brings me to the second webshop www.goudenboekjes.com It still exists.


Your Moodies

In 2009 I started to design my own products. With lot's of help from my friends in Thailand.


Pop Up Store

Last 2 years we had a pop-up store at IJburg with a couple of friends. That was very special and also the contact with your clients and colleagues is good for your social life. It was a wonderful time to be connected with people instead of always being at my office designing at my computer with hardly visual contact. The shop gave me so much energy and creativity. 


Family Book Design

So after the Pop-Up Store I had the change to design a family book finally. All my skills I can use in the books, some with illustrations others with typography. I have a passion for typography and paper. Making family books makes me happy. It's so nice to see a story coming to life.



In my youth I was a traveller. In the end of the 90's I had travelled a lot, always looking for new ideas and inspiration. I still do like to explore cities and countries. So I got an idea to make an app for all people visiting Amsterdam. I'm working on this project and the urban talk amsterdam blog is alive. In 2017 I will start designing an app for this project.


Story of the moodies

Love and happiness is an elementary mindset for living creativity with Boy and Nong.

Why do the people in the village look so happy? The answer is because of as a valued customer who supports their work, providing them the opportunity to keep them work from home.

The story begins here. Boy’s father is an officer who works for an organization that supports children with disability. Boy’s mother owns a small garment factory. Both of them are officially voted by the locals to be the village leader because this family has contributed so many things socially.

They try their best to look after everyone in the village. Such this influence, Boy got an idea that he could create jobs for those who wish to work near their home. Not too long after his idea, he hired and trained necessary skills to the joined villagers. He also hired some skilled workers who work for his mom. When there is no work at the factory, these workers wish to work part-time for Boy and Nong to get extra money. The majority of these people are housewives who have kids. They can work at any time, just have to finish the time line. They can work close to their family, nobody has to migrate to Bangkok to get a better job to earn more money. The majority of these people are housewives who have kids.

We SUPPORT fair trade. We CARE about the people who make the moodies. No child labour, honest salary and a good environment.


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